Leicester Digital Exchange is a social and networking group for companies within Leicestershire and the surrounding area that are either suppliers or user of digital technology and/or marketing.
They hold a monthly social meetup on the first Tuesday or Wednesday of the month here at The Exchange. This includes a 30-minute presentation on What's hot in search, social, e-commerce and digital marketing, as well as drinks, networking and a buffet.
The group was formed by some of the local agencies and technology providers based in the county in order to provide a networking, education and business forum for suppliers, freelancers and businesses that want to get more involved in the Leicester Digital Community.
The next event is on 1st August held in our cosy cellar. The talk will be held by Paul Ince from LikeMind Media, he is a Social Media Strategist and will be talking on 'This Isn’t the 90s – How today’s marketing is about human connection'.
In this talk, Digital Leicester Exchange will look at how connection is everything and how you can make that through your digital marketing.
Points that will be covered:
- Talking at your audience and listing feature/need/benefits doesn’t cut it anymore
- We all know we need to be human but how does that translate into actions on the internet?
- What do customers find when they reach out and how can you make sure you’re ready for them?
- Why people and relationships matter.
For more information on their next meet up why not follow Leicester Digital Exchange on..